Professional women and business owners, let me show you how to raise your revenue – even in an uncertain economy
Let me assure you, it’s not you.
Women in general earn less than men.
They are underpaid in employment and, when they start a business of their own where they can choose their fees, they tend to undercharge.
If you’ve tried already to be paid what you are worth, and failed … it’s likely that you think it’s your fault.
As women, we often tell ourselves: “Just try harder. Don’t give up. Wait a bit longer – show you can do it.”
After many decades as a woman professional, leader and business owner, I can assure you that neither trying harder nor waiting will bring that change. It’s deeply ingrained, and in our cultures.
We are raised and socialised to fit in, inside our culture.
And our culture raises women for a life as ‘second fiddle’. Not overtly, not consciously.
But, as women, despite our education we’re often socialised to be kind, to support and care for others, often without expecting payment.
Many women today have grown up within the values of modesty, caring for others, being nice, even-tempered, available, putting others first.
These are good qualities – to be encouraged in men and women – but, as women, they often prevent us from building a prosperous life, especially in the business world.
Particularly when we run our own business based on our own expertise, where we need to overcome our learned modesty to showcase our talents and knowledge. But it may feel wrong – which means we may stop at the first rebuff.
And aged 40 or 50, choosing premium pricing that accurately reflects your extensive skills and experience – acquired over years in your career – can feel not just greedy, but narcissistic.
You can see the logic but there may be an unconscious internal barrier that’s hard to cross.
Let me be clear. I serve two markets: one corporate, the other for entrepreneurs
- Corporate women
As the CEO of Oxford Professional Consulting and an experienced executive coach, I partner corporate executives to develop their strategic thinking and achieve career ambitions. If this is you, go here.
2. Experienced women business owners, coaches and consultants
As a woman and an executive business coach running my own business for the last 28 years, I’m here to share my own business-growth expertise with you. So stay here on this page – you’re in the right place.
So, you have an established business
You’ve built a solid client base. You have a proven track record based on your knowledge and expertise.
But you’re stuck at a revenue ceiling because of your pricing structure or positioning.
You’re aware of massive changes in the market place and the increasing number of coaches and consultants. You know that competition is fierce so you want an experienced guide, one that will challenge, advise and support you in navigating these changes while increasing revenue in your business.
You’re already earning $80-100K and you want to hit $150-250K+ (or £100-200K) with less effort – while continuing to delight your clients.
Then ‘The Game Changer’ is designed for you.
You reposition your messages and restructure your offers with my help so you can charge $15K (or £10K) instead of $5K, without changing how you deliver – and without empty promises.
I guide you in differentiating who you need to help from who you want to help – and how to serve both, if that’s your choice.
You re-structure your offers to clearly showcase your value, with:
- The specific results that are relevant to clients today
- Expressed in ‘human’ terms that engage and differentiate you
- Without empty promises.
“This was the first time during my coaching journey – I have been coaching for some time – that I have heard sound, commercial advice from a fellow coach. Thank you Alison!” Kate Wallace
My group programmes are designed to give you support from the group, as well as support, input and coaching from me.
Groups are small, 3-8 experienced women coaches and consultants each with their own established business, so we quickly build up a close relationship of trust.
There are two group meetings a month where I teach, mentor and coach on the strategic aspects of your business growth. You also receive individual 1:1 coaching sessions with me so you have personalised help from me to increase momentum.
We do strategic work. Your deeper strengths and the true value of your work with clients reveal themselves and as you disrupt old patterns of behaviour, you deeply understand that your new higher prices are completely justified.
And your self concept – your identity – transforms inside the programme.
See more detail on The Game Changer here
To speak to me directly, get in touch here!”
